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Miss Adela Beauty: The Truth About Beauty...

“Host of a bold beauty podcast (audience of 1m women aged 40+) talking skincare, injectables, makeup, myths & the darker side of the industry”

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About

This podcast connects leading beauty experts with an audience of over 1 million women over 40 who are deeply curious about what really works in beauty — and what doesn’t.

The beauty industry is full of promises—but what’s the real story behind the products, procedures and trends?

Miss Adela Beauty: The Truth About Beauty is a podcast that explores the fascinating, controversial and sometimes uncomfortable realities of the beauty world.

Hosted by the founder of one of Facebook’s largest beauty communities for mature women, this podcast features honest conversations with the professionals who actually work inside the industry.

Guests include:

Dermatologists, Aesthetic Doctors and Nurses, Plastic Surgeons, Professional Makeup Artists, Social Media Influencers, Skincare Professionals, Chemists, Trichologists and Hair Specialists, Nail Artists and Professionals, Beauty Journalists, Beauty Brand Founders and Authors of Beauty, Skincare or Ageing, Consumer Safety Advocates, Beauty Marketers, Industry Trainers, Course and Social Media Content Providers.

*Also, those consumers who have had treatments, whether cosmetic or otherwise, or just avid beauty followers with a story to tell, pls feel free to contact us!

I’m especially interested in guests who enjoy educating the public, challenging misinformation, and helping consumers better understand the beauty industry - the good, the bad and the ugly!

Together we talk about everything. Some topics include the science behind skincare, cosmetic treatments and injectables, beauty marketing myths, social media trends, the costs, consumer safety and the realities behind popular procedures and products, and stories of when procedures go wrong.

Sometimes we celebrate the brilliance of the beauty industry. Sometimes we challenge it. Nothing is off limits.

The aim is always the same: helping women make smarter, more informed beauty decisions through open and thoughtful conversations with the experts.


What makes this podcast different?

Many beauty podcasts focus purely on product promotion or trends.

This podcast takes a more curious and balanced approach.

Guests are encouraged to talk openly about the realities of the industry — including the challenges, misconceptions and pressures that professionals face.

We explore questions such as:

• Why do some treatments deliver amazing results while others disappoint?

• What beauty myths refuse to die?

• How does marketing shape consumer expectations?

• What are the risks consumers should understand before trying certain procedures?

• How has social media changed the beauty industry — for better or worse?

  • Do social media and influencers marginalize mature women?
  • Does the beauty industry exploit women over 40 by playing on their insecurities (and their bank balance)?

Guests can talk about subjects such as:

• The science behind skincare ingredients - are they safe?

• Cosmetic procedures and injectables after 40

• Hair thinning and menopause-related changes

• Makeup techniques for mature skin

• Nail health and damage from gels/acrylics

• Beauty industry myths and misinformation

• When treatments go wrong - expectations vs results

• Skincare marketing claims vs reality

• How social media is shaping beauty standards - are they unrealistic?

• The psychology and emotional side of ageing and beauty

These topics often resonate strongly with listeners because they reflect the real experiences people have with beauty.


Guest Experience:

Recording is relaxed, conversational & curious.

While guests will gain visibility and exposure to this huge and highly engaged beauty-focused audience, the podcast focuses more on education and conversation rather than direct promotion. Saying that guests are welcome to discuss their books, products, clinics or services, while keeping the narrative squarely on education, insight and real experiences.

Episodes typically run 30–45 minutes and are recorded remotely

Short video clips may also be used to promote via social media

Check out the full podcast

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