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“Author of 'BrandJitsu™: Move Your Brand From 'Meh' To Memorable,' Adventurer, Storyteller, Biker, Writer, Director, Octopus in Disguise.”
Adventurer. Storyteller. Biker. Writer. Director. Blackbelt.
Michael Dargie (MichaelDargie.com) is the author of BrandJitsu™: Move Your Brand From ‘Meh’ to Memorable (BrandJitsu.com), a no-BS guide to crafting brands that actually connect with people. He’s also the founder of Make More Creative (MakeMoreCreative.com), a Calgary-based Creative Intelligence Agency specializing in brand development, strategy, and storytelling using the BrandJitsu™ methodology he created.
Equal parts creative rebel and strategic thinker, Michael helps businesses find, shape, and share their stories so they actually land—with the people that matter. From startups to legacy brands, he transforms “meh” into magnetic.
He’s the host and producer of two acclaimed podcasts:
🎙 The RebelRebel (TheRebelRebelPodcast.com)—for creative rebels and entrepreneurs who want to make a ruckus,
🎙 Dropbear and Panda Save the World (Podcast of Destiny)—a wild ride co-hosted with his partner in crime, Jenn MacLean.
🎙 Dropbear and Panda Save the Canada (Podcast of Destiny)—the latest iteration co-hosted with his partner in crime, Jenn MacLean.
🎙 The Lifestyle Medicine Show | powered by my viva—Michael hosts this show to speak with My Viva Founder and CEO, Loreen Wales, and Dr Prerana Rudrapatna.
RebelRebel and Dropbear and Panda have been nominated for multiple Podcast Awards. Dropbear and Panda even shared the People’s Choice shortlist with the likes of Amy Schumer and Kevin Bacon. (Spoiler: no trophies, but great company.)
Michael’s also a company member of the legendary Loose Moose Theatre, a budding stand-up comic specializing in aquatic animal jokes (because someone has to), and a guy who’s probably funnier than he is flexible—unless he’s on stage, on a bike, or underwater.
He’s a blackbelt in Japanese jujitsu, an advanced scuba diver, a championship kart racer, and a motorcycle whisperer. And when he’s not building brands or busting guts with comedy, he’s probably working on his next book, planning a campaign, or blowing the doors off a client pitch with one hell of a story.
Find, shape, and share your story so everyone gets it.
Your brand story. Created from your purpose. Branding is more than a logo, colours, and sweet typography. Yeah, we're tired of that old chestnut, too—b ...
For Creative Rebels and Entrepreneurs. think audaciously. act courageously. New episodes every week. For Creative Rebels and Entrepreneurs. think audaciously. act courageously. New episodes every week. Recent Episodes The RebelRebel Podcast
Discover a trust-driven branding approach with BrandJitsu: a strategic guide for founders and creatives who want to build brands people truly believe in.
