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Mark Miller

“15 minutes or forever? Legacy in the Making author Mark Miller shares leadership lessons about long-term thinking in a short-term world.”

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About Me

Mark Miller is the co-author of Legacy in the Making: Building a Long-Term Brand to Stand Out in a Short-Term World (McGraw-Hill Education). He is the founder of The Legacy Lab, a thought leadership and consulting practice that explores how brands can build modern legacies. He is also Chief Strategy Officer at Team One, Publicis Groupe’s global luxury and premium brand agency. 

Having worked for more than 20 years in the communications industry, Mark has become a go-to strategist for global brands seeking enduring relevance, including Lexus and The Ritz-Carlton Hotel Company. 

Mark’s thought leadership has been recognized in North America by many of the most significant honors in marketing and advertising, such as the ARF David Ogilvy Awards for research excellence, the Jay Chiat Awards for strategic excellence, and the Effie Awards for marketing effectiveness. Mark’s research on the Global Affluent Tribe was featured in The Internationalist magazine, which also named him a Trendsetter and Agency Innovator. 

Recently, Mark and his team at The Legacy Lab published a pioneering study. It reports on the rare breed of leaders and brands writing history every day, the people they inspire to bring the past forward, and the physical or digital products and experiences they create to build lasting legacies in a short-term world. Traditionally, “legacy” refers to the past—this important study examines legacy as a still-vital part of today. 

The resulting book, Legacy in the Making, has been endorsed by Simon Sinek as “a must-read for anyone who wants their work to last beyond their lifetime.” It was a #1 new release on Amazon, a Washington Post and Porchlight books bestseller, and one of eight notable reads announced at the Tribeca Disruptive Innovation Awards during the Tribeca Film Festival. In 2021, Legacy in the Making was honored by the American Marketing Association (AMA) with the Berry Book Prize for its significant contribution to the field of marketing. 

Mark is a sought-after presenter, keynote speaker and panelist on global luxury and premium brands, leadership and culture, legacy-making, and his recent book. He has been invited to address global companies, conferences and lecture series ranging from Talks@Google to the South by Southwest (SXSW) festival. 

Mark’s writing has been featured in EntrepreneurInc. magazineFast Company and Dow Jones Marketwatch. His ideas have been shared in the Los Angeles TimesLuxury Daily and Arianna Huffington’s Thrive Global. He has appeared as a guest on Adam Carolla’s top-ranked “Take a Knee” podcast and “Knowledge@Wharton” on SiriusXM. His work has been included in the curriculum of respected academic institutions including the S.I. Newhouse School of Public Communications at Syracuse University, Loyola Marymount University, and Columbia Business School. 

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