“Creating Kinder Content © (globally) Read more at: https://yourstory.com/herstory/2019/11/woman-entrepreneur-tech-platforms-obama-leader”
Celebrated content professional, began her career in the media industry at a young age, working as a journalist for prestigious publications such as Hindustan Times, NewsX, BBC, and as a Sportscaster at ABC Australia. Eventually, she ventured into entrepreneurship with her own startup called Little Yellow Beetle.
Having witnessed the evolution of the content space, Bajaj acknowledges its increasing competitiveness and predictability. However, she is determined to make a difference by actively promoting kindness through her work. She believes that the choice of narrative, tone, and words in content can significantly impact the level of empathy and reduce hatred. In a world obsessed with pursuing happiness, Bajaj aims to shift the focus towards appreciating wholeness and fostering self-kindness, particularly within the context of the anxiety-inducing social media landscape.
Bajaj's vision is to create a more compassionate content ecosystem, where people can connect on a deeper level and experience empathy. By challenging the norms and injecting kindness into content creation, she hopes to inspire others to embrace a more considerate approach in their online interactions.
(Source: https://yourstory.com/herstory/2019/11/woman-entrepreneur-tech-platforms-obama-leader)
