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Johnathan McFarlane

“Dynamic and humorous storyteller with 20 years of marketing experience. Expert-level knowledge bombs from the fascinating world of cannabis!”

Interests

About Me

I'm the Director of Strategy at Hybrid Marketing Co, the world’s largest cannabis-focused marketing agency with an impressive roster of clients spanning the U.S. and Canada. Prior to my entry into the cannabis industry, I earned my marketing chops in the fitness world, working with big brands and superstar athletes like NFL star Rob Gronkowski and UFC legend George St. Pierre. At Hybrid, I build creative branding, marketing and advertising solutions that are tied to business outcomes. B2B, B2C, dispensaries, brands, you name it, I've done it.

I LOVE public speaking and have done a lot of it over the course of my career. Recently I've been on a conference tour with events across the US. I like to speak about marketing, but with a humorous, storyteller angle. Being in the cannabis industry means I don't have any lack of material.

(Ask me about the time I was trying to land a new client and sent an anonymous burner phone to the company's CMO. Almost got the cops called on me... but instead ended up with a new client!)

I'm most definitely a podcast nerd, so we already have that in common.

If I might be a fit for your show, please don't hesitate to reach out. I look forward to hearing from you!

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