“Content and Storyteller Leader | Executive Producer | Studio Builder”
Great storytelling doesn’t scale without a system.
For the past 15+ years, I’ve operated at the intersection of creative development, business strategy, and operational rigor. I am a Head of Production, Executive Producer, and Media Builder who helps enterprise organizations and media networks translate complex ideas into award-winning, audience-centered content. I then lead those orgs to design and build end-to-end production pipelines to make that storytelling repeatable and profitable.
I don’t just make videos or host shows; I build the studio machinery behind them.
Scaling Revenue & Fandom (MLB Advanced Media): I launched MLB’s Original Content Studio from a zero-revenue experiment into a massive multi-format media network. By directing operations across 3 distinct studios (live radio, podcasts, and video) and engineering repeatable franchises like Bucks on the Pond, my team drove over 8 billion minutes streamed and expanded annual sponsorship revenue from $1M to $41M.
B2B Demand Gen & Enterprise Storytelling (Dell Technologies): I architected a scalable "hero-to-modular" framework that translated complex B2B infrastructure concepts into flagship episodes and 50+ high-impact sales assets, reducing production costs by 50% while fueling demand generation.
Building Trust in Regulated Markets (The Federal Reserve Bank of NY): I developed the editorial voice and production strategy for the Bank Notes podcast, transforming dense economic policy into a narrative-driven spoken-word series that doubled audience engagement over five seasons.
THE PHILOSOPHY:
Whether I'm stepping in front of the camera as an executive host, shaping a CEO's keynote, or managing a $500K+ cross-functional campaign budget, my approach is the same: the best content is intelligent, human, and built with strict financial stewardship. I believe in leveraging modern media patterns and AI workflows to expand a team's ambition while keeping high level creative taste and the human edge.
CORE SPECIALTIES:
Content Engine Architecture | Multi-Studio Network Operations | Audio-First & Podcast Production | Video & Live Broadcasting | B2B Demand Generation | Executive Communications & Presence | Repeatable Editorial Formats | Cross-Functional Team Leadership | Financial Stewardship & P&L
Swelloquent Arts transforms complex technical ideas into clear, human-centered stories through strategic narrative development, content production, and coaching. Swelloquent Arts specializes in strategic storytelling, communications, and content production for brands and leaders to craft clear, imp
