“I'm an expert in Change Marketing, helping transformational nutrition, wellness and fitness brands grow their influence and impact.”
An expert in communication for change.
Jackie draws from over two-decades experience in the marketing world to help visionary leaders in nutrition, fitness and wellness improve customer acquisition and retention.
She's developed a communication methodology called the Change Marketing Framework based on the idea that change is cyclical, not linear. When people embrace this idea, they're empowered to enjoy quick wins and lessons learned (NOT perceived failures!) at every attempt for personal growth. With this understanding, marketers can better connect and cultivate relationships throughout the cycles of change.
At her agency, Muse, she leads a team of strategists and creatives who are dialed in to the needs of clients where behavior and lifestyle change is a pre-requisite to success.