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Terry Dry

“I am a marketer, entrepreneur, advisor, CEO, coach, and "pragmatic visionary" with 25+ years of experience building and growing companies.”

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About Me

I am a future-facing marketer, entrepreneur, Strategic Advisor, CEO, and coach who has founded, grown, and re-invented companies for over 25-years.

As the founder of Future Proof Advisors, I specialize in advising mid-market businesses and their executive teams on how to transcend barriers inhibiting growth so as to achieve bigger, better outcomes.

I've often been referred to as a “pragmatic visionary" - someone who pairs innovative thinking with practical solutions that help organizations transform their operations and achieve meaningful success.

I pride myself on practicing what I preach. Not only do I advise existing companies, but I also create my own. Most recently, I co-founded a company that we flipped two years later into a profitable exit with RSVD, a SaaS business that provides digital capacity management solutions and smart queuing tech for the retail, food, and hospitality industry.

In addition, I co-founded and scaled Fanscape, one of the first-ever social media marketing agencies, which grew from an initial $10K investment to an eight-figure acquisition by Omnicom. After the sale, I joined The Marketing Arm (a division of Omnicom), as CEO, Digital, directing a 150+ person team responsible for social/mobile/digital consumer engagement for the agency's extensive Fortune-500 client roster (AT&T, Mars, Samsung, Gamestop, Philips, Novartis).

I began my career in the music industry, working my way up to VP, Artist Development at Interscope / A&M Records (Universal Music Group), which paved the way for the launch of my own music management company - AMP, where I helped foster the careers for artists including Taking Back Sunday.

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