“Founder of global educational TV channel and streamer Da Vinci. Our mission is to help parents raise exceptional humans.”
I am a female founder and entrepreneur of Macademia, the global edtech and media company behind the Azoomee and Da Vinci brands.
Macademia's offer includes TV channels and streaming services/apps distributed on more than 100 platforms and partners globally including Amazon Prime, Comcast, Huawei and Vodafone.
Our flagship brand Da Vinci’s purpose is to create a kinder, smarter world and is a global family streamer delivering high quality educational entertainment programming. Part of the channel’s ambition is to open up family conversations so families can talk and learn together. We focus on programming on life's big topics and key 21st Century skills: mental wellbeing, sustainability, STEM, diversity and inclusion, and more. We offer premium factual documentaries, docuseries and fiction that inspire and educate.
I can speak passionately on a number of topics under the kids and family media umbrella including: how we prepare kids for the future, important issues such as inclusion, diversity, advocacy for the environment, authenticity, family and personal connections.
And also challenging topics such as climate change, gender identity, death, religion, growing up and more.
Da Vinci has received multiple awards and has been named as one of the leading family-first educational companies in the world, reaching an audience of over 250 million in 22 languages.
I'm lucky to run a business which encapsulates everything I'm passionate about: kids, media, education, technology and social impact.
I have 20 years’ experience founding, funding and scaling up companies. My first business, a specialist publisher, was sold to a FTSE-250 media company in 2011. Before moving into entrepreneurship, my formative years were spent in New York in TMT (Tech, Media and Telecom) corporate finance where I built a strong expertise in large, medium and small-sized M&As, private equity, venture capital, public equity raising, debt raising.
As one of the UK’s leading female technology entrepreneurs, I have received many industry accolades, including ‘Innovator of the Year’ (Women in IT Awards 2017), ‘Corporate Leader’ (National Women in Business Awards 2017), and a BAFTA nomination ‘Primary Learning’ (BAFTA 2016).
A passionate advocate for female entrepreneurship, I'm also a regular contributor for events and articles on the subjects of early-stage funding, building and scaling tech businesses and managing for high-growth. I also act as investor, mentor and non-executive board director to several start-ups.
